AI VISIBILITY · ANSWER ENGINE OPTIMISATION

Be the answer, not just a result.

Songlines Digital helps Australian businesses and organisations get found, named and described accurately by AI assistants such as ChatGPT, Google AI Overviews, Gemini, Perplexity and Copilot. We audit how AI engines read your website today, fix the technical and content gaps, build the trust signals AI relies on, and measure your visibility every month. Everything we do is culturally grounded. Your story stays in your words, and your data stays yours.

Last updated 13 October 2026

Why this matters now

People are asking an assistant instead of typing into a search box. "Best Indigenous tour on the Gold Coast." "Who does culturally safe brand work in Queensland?" "Which legal service should I call?" The answer names two or three organisations and cites a handful of pages. If yours is not one of them, you are invisible at the moment someone decides.

Ranking on Google does not carry over. Independent studies report that most pages cited by ChatGPT are not in Google's top 100 for the same question, and that AI assistants recommend far fewer local businesses than Google's map pack does. Being present takes deliberate work.

What we do

Five services, one foundation.

1. AI Visibility Audit

Where you stand today, in plain language. We check whether AI crawlers can reach your site, whether your pages answer real customer questions, whether machines can confirm who you are, and whether the major engines name you for the questions your customers ask.

  • Instant free audit on this site, with a score, band and top five fixes
  • Full audit adds a human review of up to ten pages
  • Competitor comparison on real customer questions
  • A prioritised 90-day plan
Learn more

Run the free audit

2. AEO Foundations

The technical layer most sites are missing. Correct page titles and descriptions, structured data (Organization, Service, FAQ, Article), an llms.txt file, AI-aware robots.txt rules that allow citation bots and let you decide on training bots, clean sitemaps and fast, server-rendered pages.

  • Titles, descriptions and canonical URLs
  • Organization, Service, FAQ and Article structured data
  • llms.txt and AI-aware robots.txt
  • Clean sitemaps, Open Graph and speed fixes
  • WordPress, Shopify, Webflow, Squarespace and custom builds

3. Answer-Ready Content

Pages that lead with the answer. Question-style headings, specifics AI can quote (prices, locations, inclusions, timelines), a real About page with a named author, case studies with outcomes, and visible update dates. Written with you, in your voice.

  • FAQ page built from your customers' real questions
  • Answer-first rewrites of your key pages
  • About and author pages that machines can verify
  • Case studies with measurable outcomes

4. Entity & Trust Building

AI engines trust what other sites say about you more than what you say about yourself. We make your name, address, phone and services consistent everywhere they appear, strengthen your Google Business Profile, and earn mentions in the directories, industry lists and review platforms AI already cites.

  • Google Business Profile and listing consistency
  • Supply Nation and Indigenous business directories
  • A review pathway for your customers
  • Earned mentions on sites AI already cites

5. AI Visibility Monitoring

A fixed set of your customers' real questions, run across the major engines every month. We record whether you are named, how you are described, who is named instead, and which pages are cited. Reported with honest confidence ranges, so a change in the number means something.

  • Monthly run across ChatGPT, Gemini, Perplexity and Google AI Overviews
  • Mention and citation rates with confidence intervals
  • Who is named instead of you, and which pages are cited
  • A one-page report with a clear next action

Get started: see monitoring plans

Why Songlines

Culturally governed AI

AI visibility work touches your story, your images and your community's knowledge. Our rules:

  • Nothing cultural is AI generated. Artwork is commissioned or ICIP licensed or licensed from Indigi.au. Cultural stories or text is yours or your community's.

  • You decide what AI may learn from. We separate citation bots from training bots and set your site up to match your choice.

  • Indigenous Data Sovereignty by design. Your data, your platform, your export.

Who this is for

Indigenous businesses and organisations, tourism operators, legal and community services, employment and recruitment providers, artists and collectives, and any Australian brand that wants to be found by the next generation of search.

How it works

  1. 1

    Audit

    Instant online check, then a full review.

  2. 2

    Fix

    Foundations and content, usually within four to six weeks.

  3. 3

    Build trust

    Listings, mentions and reviews, ongoing.

  4. 4

    Measure

    Monthly visibility report with a clear next action.

Monitoring plans

Keep score, every month.

AI Visibility Monitoring as a subscription: your customers' questions run across the AI engines on a schedule, a re-audit each time, and the trend in your own portal. Prices in AUD including GST.

Monitor

$149 / month

Know every month whether AI engines name you, and whether your site is still readable to them.

Monthly runs · up to 10 questions · 2 competitors

See what is included

Monitor Plus

$349 / month

Weekly runs and a quarterly review call, for businesses that depend on being recommended.

Weekly runs · up to 25 questions · 5 competitors

See what is included

Managed

from $1,200 / month

Monitoring plus the fixes delivered: content, entity work and foundations, month by month.

Weekly runs · up to 50 questions · 10 competitors

See what is included

Compare plans and start monitoring

Project in mind? Let's make your story the answer.

Start with the free audit, or talk to us about the project you have in mind.